DK Men – or as it was later known – Fuel for Men was launched in 1994. The fragrance contains notes of juniper, pineapple, lavender, mayflower, amber, almond, sandalwood, suede, tobacco and musk. The following year saw the company add a flanker to the brand – DK Men Unleaded – a lighter, fresher version.
The original bottle was designed by Donna Karan's sculptor husband, Stephen Weiss.
Donna Karan say:
Fuel For Men was inspired by Donna Karan's late husband, Stephen Weiss, who loved the thrilling freedom of speeding down an open road. The impeccable blend of spices and citrus fuse together for a masculine and sensual scent that captures the style and excitement of a daring way of life.