24 Ice Gold 
ScentStory FZE (2016)

I quite liked this until the ‘melted butter' note hit me - it's not unpleasant, just odd as a scent.

This is an odd one. Ice Gold more or less wears like a fragrance of two distinct layers. The top layer is very much a bright, iced fruity concoction--more specifically lime, apple and what seems like a red, fruit punch kind of note. There are some softer floral notes blended in, and the women's "Light Blue" comparison is for good reason. The top layer comes out with quite a blast, and retains its bright, icy character for some time. While it's good, this is a pretty normal way to begin the scent. However Ice Gold's strangeness exists in the second layer. While there is a pretty apparent woody/cedar musk in the base, there is also a fairly strong "butter popcorn" note, which becomes dominant during the fragrance's second half. But especially while they're both working together, this makes Iced Gold sort of bizarre--more or less iced fruit over butter popcorn with woody/musky accents. The butter popcorn aspect feels warm and, well, buttery, with a smooth, mellow finish. It's quite a contrast to the much colder top layer.

I'm not sure how I feel about this one overall. I like its fruity aspect--I think they did a great job of creating an icy, frozen fruit accord, but the base catches me by surprise and throws me off every time I wear it. I don't know, maybe I'm the only one getting "buttered popcorn" from this, but it will take a few more wears for me to decide if it's something I really enjoy in the end or just a weird twist that feels out-of-place in the greater context of the scent. Until then, I can certainly say that Ice Gold is unique enough, and that its performance is excellent, with both solid projection and longevity. I'll probably update this review with a final verdict after the summer. As of now, I'd say that it's definitely worth sampling.

EDIT: Though I just posted this review recently, it's an old one. Since then there are a couple things I've discovered about Ice Gold that are important to note. 1) Not everyone gets the weird "butter popcorn" smell that I get. I've spoken to people who don't pick up on anything like it at all, so you may not either. 2) This is a better version of the trendy aquatic Pacific Rock Moss that sells for about $185. It smells very similar, but has stronger presence and lasts longer. So if you like Rock Moss and are thinking of getting it, check this out first.

I like the opening notes but can only give a neutral rating because of the performance, which is surprising considering past experience with ScentStory. They usually have excellent projection and linear longevity on me.

Very nice citrus/fruit opening that lasts about an hour. After that, the very soft, boring drydown is a powdery rose that doesn't hint towards 24 Gold, but at least it does last for 8+ hours, so there's something good.