- Nov 20, 2000
- 28,260
- 1,546
Of all the perfume brands to have hit the market in recent years, perhaps the most innovative - or the most foolhardy, depending on how you look at it - is the London-based Experimental Perfume Club. Founded a mere four years ago by French, ISIPCA-trained, chemistry graduate Emmanuelle Moeglin, its retail product is essentially a make-your-own-blend kit. Called Layers, it consists of an empty bottle, a plastic dropper, an instruction booklet and three scents- a Top, a Mid and a Base - which can be worn as standalone fragrances, but which have also been orchestrated in such a way so that they can be combined with each other in any permutation the customer wishes.
Read the rest of the article here
Read the rest of the article here