UK FiFi Award Winners 2012

Tonight at London's The Brewery, the UK's fragrance industry for the 20th Annual UK FiFi Awards. We will have a full report of the event tomorrow on Basenotes, but in the meantime, here are the winners:
Best New Female Print Advertisement

  • Elie Saab

Best New Male Print Advertisement

  • Mont Blanc Legend Mont Blanc

Best New Female Fragrance Commercial

  • Flower Tag Kenzo

Best New Male Fragrance Commercial

  • ckone Shock Calvin Klein

Best New Female Fragrance Design & Packaging

  • Balenciaga L’Essence

Best New Male Fragrance Design & Packaging

  • Mont Blanc Legend Mont Blanc

Best New Female Fragrance in Limited Distribution

  • Danger Parfum Roja Parfums

Best New Male Fragrance in Limited Distribution

  • Neroli Portofino Tom Ford

Best New Independent Fragrance

  • Precious One Angela Flanders

Best New Home Fragrance

  • Rose de Mai Bougie Parfumee Roja Parfums

Perfume Extraordinaire

  • IFF Shams – Memo (International Flavours & Fragrances)

The Peoples Choice Award For Women

  • Daisy Eau so Fresh Marc Jacobs

The Peoples choice Award for Men

  • Armani Code Sport Giorgio Armani

Best New Celebrity Fragrance

  • Justin Bieber Someday

Retailer of The Year

  • Harrods

Best New Fragrance for Men

  • Gucci Guilty pour homme

Best New Fragrance for Women

  • Elie Saab Elie Saab

Hall of Fame

  • Angel Thierry Mugler

Congrats to all the winners!

About the author
Grant is the founder and owner of Basenotes and lives by the sea.

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