Sega have teamed up with Numbskull Designs to create three unisex fragrances based on their video games franchises: Sonic the Hedgehog, Shenmue and Yakuza.


Sonic the Hedgehog : "Blue Blur"

"Add a gorgeous, refreshing scent to your everyday life with this invigorating Sonic the Hedgehog ‘Blue Blur’ unisex cologne! Given the seal of approval from the famous speedy hedgehog himself, this cologne boasts an aroma of fresh citrus, a zing of grapefruit zest and exotic lemon and lime, topped with the scene of the ocean breeze and chilled melon fade. Take pleasure in the rich base tones of leather, suede, and cedar."

Shenmue : "Tobacco and Gold"​

"Rebellious and addictive, this exhilarating Shenmue ‘Tobacco and Gold’ unisex cologne hits all right smells to get the likes of Ryo Hazuki nodding in appreciation. Enjoy this rich fragrance with top notes of clashing cardamom and bergamot, smouldering golden tobacco, deep orris and a strong patchouli base. This scent is ideal for presenting as a gift to a loved one or for yourself!"

Yakuza / 龍が如く(Ryū ga Gotoku) : "Bourbon and Smoke"

"Created for the night, this bold and intriguing Yakuza/Ryū ga Gotoku ‘Bourbon and Smoke’ unisex cologne will have you smelling like the Tojo clan’s finest crime boss! This fragrance flaunts a deep and mysterious scent of antique oak, cedarwood, beeswax infused with smoky bourbon, leathery rose and scorching pimento"

The three fragrances will be available from December in the Sega online store and are currently available to pre-order.
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