Next spring Jo Malone will unveil their latest limited edition collection Sugar & Spice which is inspired by British cakes and desserts. Perfumer, Christine Nagel of Mane spent time with the Jo Malone Creative Studio eating cake in Fortnum and Masons, Claridges and various other fine cake establishments to familiarise herself with the local sweet treats. The line includes: Redcurrant & Cream, Ginger Biscuit, Lemon Tart, Bitter Orange & Chocolate and Elderflower & Gooseberry.
Redcurrant & Cream is inspired by Summer Pudding the fragrance uses a molecular extraction technique, exclusive to Mane, to extract notes from red fruits such as strawberries and raspberries, which cannot be obtained with traditional methods. Nagel likens the technology to a pianist having a piano with some new notes on it (the same technique was used by Mane to create the fig notes for Womanity.)
The fragrance is described by the company as "sharp-scarlet juices of red currants, lush strawberries and raspberries, ripping through creamy musk."
Ginger Biscuit
"I wanted to recreate the equivalent deliciousness of a just baked biscuit enlivened with grated ginger." says Nagel, " Texture was important in this fragrance; the sharp natural note of ginger is set against the sensation of a baked, crumbly biscuit.
Notes include ginger, nutmeg and cinnamon, caramel, roasted hazelnuts, tonka bean and vanilla.
Lemon Tart
Sparkling with citrus fruits and verbena, contrasted with swirls of meringue and lemon thyme
Bitter Orange & Chocolate
Nagel says this fragrance is "very special and unexpected. Orange is a classic raw material for a perfumer so we chose to shake things up with a mix of bitter and sweet orange notes. When combined with the chocolate many interesting qualities began to develop. The chocolate is dark, powdery and creamy but the orange adds energy and bite."
Additional notes include coconut and coumarin.
Elderflower & Gooseberry
Described by the company as "Crushed, summer-green gooseberries juicy with lychee, enfolded into the soft delicacy of elderflower." Nagel says that "elderflower and gooseberry are two ingredients that do not exist in perfumery so I had to recreate these notes."
Above and below: Some of the desserts and treats that inspired the new collection
The press launch was held in a bakery, which was decorated in colours to match the collection, including the traffic cones outside of the store! (see right)
The limited edition range will be available from March 2013 from Jo Malone stockists.
Redcurrant & Cream is inspired by Summer Pudding the fragrance uses a molecular extraction technique, exclusive to Mane, to extract notes from red fruits such as strawberries and raspberries, which cannot be obtained with traditional methods. Nagel likens the technology to a pianist having a piano with some new notes on it (the same technique was used by Mane to create the fig notes for Womanity.)
The fragrance is described by the company as "sharp-scarlet juices of red currants, lush strawberries and raspberries, ripping through creamy musk."
"I wanted to recreate the equivalent deliciousness of a just baked biscuit enlivened with grated ginger." says Nagel, " Texture was important in this fragrance; the sharp natural note of ginger is set against the sensation of a baked, crumbly biscuit.
Notes include ginger, nutmeg and cinnamon, caramel, roasted hazelnuts, tonka bean and vanilla.
Lemon Tart
Sparkling with citrus fruits and verbena, contrasted with swirls of meringue and lemon thyme
Bitter Orange & Chocolate
Nagel says this fragrance is "very special and unexpected. Orange is a classic raw material for a perfumer so we chose to shake things up with a mix of bitter and sweet orange notes. When combined with the chocolate many interesting qualities began to develop. The chocolate is dark, powdery and creamy but the orange adds energy and bite."
Additional notes include coconut and coumarin.
Elderflower & Gooseberry
Described by the company as "Crushed, summer-green gooseberries juicy with lychee, enfolded into the soft delicacy of elderflower." Nagel says that "elderflower and gooseberry are two ingredients that do not exist in perfumery so I had to recreate these notes."
The limited edition range will be available from March 2013 from Jo Malone stockists.
